Hosted by: Prof. John Greathouse
Speaker Biography: Shannon is a sales and marketing executive with a 20-year track record of top performance with mobile, internet and technology companies. Shannon joined Tapjoy in 2009 to lead our advertising sales efforts. Prior to Tapjoy, she was the head of sales and business development for Commission Junction, a division of Valueclick (VLCK).
In 2002 Shannon joined the start-up, Expertcity, makers of GoToMeeting, as the head of channel sales and marketing. Expertcity was acquired by Citrix (CTXS) where she continued to lead both worldwide channels and inside sales. Shannon was one of the original founders of B2Bstores.com (BTBC) where she was the EVP of sales and marketing. She assisted with the company’s successfully IPO and subsequent acquisition.
Shannon held executive roles in sales, marketing, product management and finance at Fortune 250 distributor, Merisel (MSEL). She started her career in sales at IBM. Shannon makes her home in Santa Barbara, CA with her husband and three children.
The Technology Management Program's Speaker Series - Innovator Stories is one of the program's premier events. This quarterly series features leaders from academia or industry who have distinguished themselves as experts in their fields. Drawing from prominent academic researchers, experienced business professionals, and successful entrepreneurs this series gives UC Santa Barbara's students as well as the community the rare opportunity to learn directly from those who have excelled through innovation and dedication to their work.