MTM Academics
Master of Technology Management (MTM) graduate students complete a rigorous curriculum, including coursework and a field project, that prepares them to succeed in the fast-paced and challenging environment of technology-driven firms. The MTM program provides students the skills and knowledge to apply data analytics in decision making, to work with intelligent machines to solve challenging problems, to organize and manage technology teams in the unique environment of a technology-driven firm, and to apply an entrepreneurial mindset to identify and capitalize on new business opportunities.
A Master's Degree For the Digital Age
Technology Management is defined as the study of how technology-driven companies effectively manage the challenges and opportunities created by technological change. At the core of Technology Management are the key ideas about technology-enabled innovation, digital transformation, and leadership practices that are needed in order to adapt to change, continuously innovate, and drive competitive advantage. These serve as the foundation for the Master of Technology Management curriculum.
Over the course of one academic year, students enroll in a core curriculum that provides foundational business knowledge required to navigate technology-driven firms. The core curriculum is complemented by other required coursework that enhances students’ ability to leverage data to better organize teams for continuous innovation. Coursework is completely focused on the management skills needed to lead multidisciplinary teams. Over winter and spring quarters, students will apply these strategies and skills through a consulting field project, in which they will work with a team of fellow students, faculty advisor, and company advisor within a technology company to solve a contemporary business challenge. The total number of units required to complete the MTM degree is 42 units.
UCSB Master of Technology Management Curriculum
Fall 2024
TMP 466 - Negotiation for Technology Managers (Prof. Renee Rottner, 4 units): Students will learn about the science underlying the social dynamics of negotiations and gain insights into their own preferences, how to prepare for negotiations, and also have the opportunity to practice applying these lessons in role-play simulations. By the end of the course, students will have greater understanding and confidence in their abilities to create and claim value through negotiations in their personal and professional life.
TMP 464 - Learning to Work with Intelligent Machines (Prof. Matt Beane, 4 units): Through unconventional, practical use of AI, this course explores research-backed approaches that will help students develop skill with intelligent technologies. Students will develop the know-how required to design work that brings humans and intelligent technologies together to produce more valuable outcomes than they could apart.
TMP 412 - Strategy for Technology-Driven Companies (Prof. Nelson Phillips, 4 units): In this course, students will begin with an exploration of traditional competitive strategy. After reviewing this traditional approach, the course focuses on how strategy is more and more about where a firm will focus its innovation efforts and how it will innovate faster than its competitors, as well as about how a firm deals with technology in terms of what technologies to choose, how to deploy them, and which technologies to purchase and which to develop in house.
TMP 491PC - Professional Skills & Career Readiness (Dr. Erin Nerstad, 2 units): In this course, students will learn skills for effective communication in the workplace, including presenting and public speaking, email etiquette, and using AI. Students will also participate in career readiness activities such as building LinkedIn profiles, networking, crafting elevator pitches, and career exploration.
Winter 2025
TMP 491C - Communication (Prof. Eric Zackrison, 4 units): This course teaches students the fundamentals of business communication and develops skills for crafting and delivering persuasive and effective messages to different audiences.
TMP 422 - Data & Decision Analytics (Intro & Advanced) (Prof. Jessica Santana, 4 units): Students will learn about theoretical models and mathematical tools for quantitative analysis, statistics, decision theory, and management. They will also learn how various business situations are modeled and optimized effectively using mathematical modeling and quantitative techniques.
TMP 463 - Entrepreneurship (Prof. Mary Tripsas, 4 units): This course covers the fundamentals of entrepreneurship, including product ideation, forming and building a startup team, market validation, business model development, go-to-market strategies, capital acquisition, and building competitive insulation.
TMP 499 - Field Projects (Prof. Eric Zackrison, 2 units): In this course, students work in teams under the direction of a faculty advisor and industrial sponsor to tackle a real-life management consulting project. The course emphasizes practical, hands-on experience, and integrates skills acquired in courses completed in previous quarters.
Spring 2025
TMP 402 - Digital Marketing (Prof. Nels Henderson, 4 units): This course provides a high-level overview of the digital marketing skills needed to succeed in today’s competitive business environment. The course will cover topics including search engine optimization, content marketing, social media marketing, and marketing data analytics.
TMP 465 - Digital Transformation (Prof. Paul Leonardi, 4 units): Digital transformation creates the opportunity to radically change the way work is done so that organizations can continue to grow and compete. This course provides a detailed framework for implementing digital transformation to enable fundamental organizational change.
TMP 442 - Leading Technology Teams (Prof. Nelson Phillips, 4 units): Technology firms rely on teams for critical R&D and project work. In this course, students will develop practical skills to leverage team-based capabilities and avoid the pitfalls of teamwork, as well as hone their team leadership and teamwork skills through case analyses and experiential exercises.
TMP 499 - Field Projects (Prof. Eric Zackrison, 2 units): This is a continuation of TMP 499 from the previous term.
Hands-On, Real-World Experience
MTM provides students the opportunity to gain practical experience and work with a team composed of fellow MTM students, a faculty advisor, and a company representative on a consulting project. Students apply strategies and skills gained from coursework to solve a business challenge a technology-based company is facing. Assigned faculty advisors provide constructive feedback to enhance individual performance and team effectiveness.
Past projects include human capital management, product-market validation, and technical innovation related to audio technology, biotechnology, property management, and fashion. Field projects and teams are coordinated by the MTM faculty and take place in new ventures and established companies. Field project partner companies often hire MTM students after field project completion.
Beyond field projects, the Technology Management department provides a wide array of co-curricular and professional development opportunities for MTM students. In addition to personalized career development advising, MTM students are able to participate in the New Venture Competition, guest speaker events, and networking opportunities.
Learn more about MTM Career Development Opportunities and outcomes here.
New Venture Competition
The New Venture Competition (NVC) started in 1999. Since then, it has become the premier tech entrepreneurship event on California's Central and South Coast. The NVC attracts investors from all over California, from Silicon Valley to San Diego. The NVC serves as an opportunity for you to get exposure for your startup idea. You also get rigorous feedback from tech experts who help you determine whether your startup idea is marketable and investment-worthy.
Guest Speakers
We are committed to offering you an enriching experience enhanced by the wisdom of industry leaders. These guest speakers, including many successful MTM alumni, return to share their valuable insights with you. They cover a wide range of topics, from the intricacies of breaking into product management, to strategies for career development, and the unique challenges of starting your own venture.
Networking
Our MTM program focuses on unlocking your professional potential through diverse networking opportunities. In person and virtual events connect students with industry professionals, peers, and alumni, fostering valuable connections.
Beyond events, our dedicated career services team provides detailed strategies and step-by-step guides for expanding and nurturing networking relationships. Active participation in the vibrant MTM alumni network opens doors to valuable experience and career opportunities. We go beyond campus, promoting local networking and industry events for students to build connections within the broader professional landscape. Recognizing networking as a pathway to success, the MTM program is committed to empowering students for thriving professional journeys.
Meet Nupur, MTM 2024
Originally from Washington State, Nupur joined the MTM program to launch a career in technology-driven businesses after completing her undergraduate degree in business management information systems. Hear from Nupur about the MTM cohort experience, engaging faculty, working on a company field project, and studying in sunny Santa Barbara.
Technology Management is a multidisciplinary field of science that examines the opportunities and challenges of technological innovation, industry disruption, and organizational change, and their influence on business performance and competitive advantage.
At the core of Technology Management are five key factors, or core competencies, that leaders must assimilate into their business practices. The process of Technology Management is an ongoing virtuous cycle, with implications for the way organizations address human capital, finance, project management, product management, business strategy, data science, marketing, and organizational development. These serve as the foundation for the Master of Technology Management curriculum.
The Master of Technology Management curriculum is a rigorous 9-month program that draws upon research and education at the intersection of technology, business, and social science. The program explores product and corporate strategy (theory and practice), the management of products, projects, and teams, and the various methodologies for growing and scaling technology- and innovation-driven businesses.
The MTM curriculum includes a field project in which student teams have the opportunity to experience the practical application of theories and concepts learned. Many MTM students also choose to participate in Technology Management’s annual New Venture Competition which provides the opportunity to take a deep dive into forming and building viable startup businesses that address real-world challenges and opportunities.
In the fall quarter, students will enroll in foundational business coursework that paves the way for the remainder of the curriculum. In the winter quarter, students will learn how technology- and innovation-driven companies employ data and strategy for effective decision-making and to lead global teams for continuous innovation.
Over the winter and spring quarters, students will apply the theories learned through a consulting field project in which they will work with a team of fellow students, a faculty, and a company advisor within a technology company to achieve a contemporary business challenge. The total number of units required to complete the MTM degree is 42 units.
No, all admitted students start together in the fall quarter, which begins at the end of September.
The Master of Technology Management is a time-intensive, rigorous graduate degree program. Success in the program requires that students attend all classes (which occur during the day), work collaboratively on teams, and keep up with their studying, Therefore, outside employment would be difficult. We strongly discourage working while enrolled in the program.
The Master of Technology Management is designed for completion over three consecutive quarters, or nine months. Required coursework (42 units) is not offered every quarter and progresses in a strategic order to culminate with a field project.
The MTM graduate program is an in-person program and UCSB is accredited as an in-person instructional university.
We kindly ask that you do not reach out to MTM professors due to the large number of applications we receive. To speak with a current MTM student, email Click here to show mail address. You can follow MTM on Facebook, Instagram, and LinkedIn.
Apply to MTM
UCSB's Graduate Division is now accepting applications for Fall 2025. Begin your application now.
For specific admissions questions, please reach out to our Admissions Team at Click here to show mail address. If you would like to speak directly with a team member on MTM admissions, please use this link to book a time!
Are you a UCSB alumni or soon-to-be graduate? You can apply for the MTM program for free! Learn more and submit an application fee waiver request.
Admissions Deadlines
December 1, 2024 (Priority Consideration)
February 1, 2025 (Final Fellowship Consideration)
March 1, 2025 (Final Deadline)
All applications are due by 11:59 PM Pacific Time on the day of the deadline.
We strongly encourage applicants to apply early. We recommend that international applicants apply by December 1, 2024 to allow sufficient time for visa requirement processing if admitted.